Building an eCommerce store on WordPress is becoming increasingly popular. Popular eCommerce providers like Shopify and WooCommerce can be added to your website design, streamlining the entire eCommerce experience and making it easier than ever for the average person to set up a successful online store.
However, starting your first eCommerce store with WordPress is far from easy – trust me, I learned the hard way! Simply driving traffic to your website can be near impossible if your pursuing the wrong marketing avenues, and days or weeks of low traffic and negligible conversions can quickly destroy your motivation and drain your funds.
To help you drive relevant, converting traffic to your new WordPress eCommerce store, we’ve put together the following list of quick tips. Enjoy!
- Make sure that you use a professional theme and attractive design!
Sure, you might have a small budget when you start your first eCommerce store, but it’s worth investing the money to create a professional theme that’s consistent throughout your website. An attractive, well designed theme will encourage customers to explore your website, instilling confidence and making them more likely to make a purchase. On the other hand, a poorly designed theme will scare possible customers away, reducing your conversion rate and lowering your sales.