10 New Rules of Content Marketing

10 New Rules of Content Marketing

Content Marketing is one of the primary necessities of increasing your ranks when your product gets searched on a search engine. You need to incorporate good content marketing strategies along with SEO techniques if you plan to build a great ranking for your company. In this section we will take a look at 10 of the best rules that you need for content marketing.

Listen to your audience

Whether you are doing the work yourself or employing a digital agency to do it for you, make sure that you listen to your audience so that you understand what they want to change in the company or in the way you handle your business. Since it is the customer’s market, you need to pay close attention to every detail.

Be Real

You need to have strategies that will help your grow by keeping in mind the necessity of the customer’s needs. Even if you have a great strategy but the customers do not want it, you need to try to satiate your customers with something else.

Focus

Make sure that you focus your energy towards a single section or fragment of people. Try to appease the complete crowd and you will end up having nothing.


Rule of One thirds

The rule of one thirds is that one third of the content should be original content, one third should be influencer based and one third should be licensed.

Visual content

Do not try to post bad visual content on your page. Make use of authentic and enticing content that include videos and photos to get your customer hooked.

CMS

Make sure to get a CMS and regularly check if it is working for you. Choose the right software and platform since CMS is the answer to your problems and will help you stay organized and will also make sure to scale your content.

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Smart Ways to Merge Content Marketing with SEO

Smart Ways to Merge Content Marketing with SEO

Getting your blog or website up is need of some boosting that can help them get the reviews as well as the rankings when a customer types in a keyword. Content Marketing and SEO are the techniques that will aid your website to become more stronger as well as more popular. These two types of techniques need to be used alongside each other to extract as much internet traffic it can get. Understand that running them as separate campaigns will not have as much benefits as much as you would have got if you used them together.

In this section, we have listed some effective tactics for linking your content marketing with your SEO:

Interesting Content

Most of the people refer Wikipedia for their knowledge. This implies that if your content is somehow referred by Wikipedia, there will be a tremendous boost in your rankings. Thus you need  to make your content extremely informative, easy to understand as well as descriptions with visual aid. Wikipedia has a turnout of around a 100,000 people per month. If a fraction of these people read about your link or paste your link, you will be rewarded with good ratings.

Make use of quality content

This is perhaps the most important part of getting good ratings and merging content with SEO. You need over stuff keywords into your content for the purpose of good rankings. Make sure that you use quality contents that are devoid of plagiarism and which include informative and unique content. Write informative and quality blogs that feature approximately 2000 words which has been calculated as one of the attributes of a good SEO tactic.

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